As a savvy small business owner, you understand the importance of managing your finances wisely. While you’ve mastered many aspects of running your business, setting up a marketing budget might be a new challenge. Don't worry! We’ll explore the basics of crafting a marketing budget that suits your needs perfectly.

You’ve completed a review of the essentials for your journey (see part 1). Now, whether you are getting ready to launch your business, or you have been in business awhile, you want to be clear about your business objectives, and then move into prioritizing your route.

You’re a small business owner and you’ve decided you need to do some marketing. Embarking on your marketing journey as a small business requires a solid plan and clear direction. Before you blaze your marketing trail, though, it’s important to get oriented and check that you have what you need for the trek.

In the fast-paced world of small business, navigating the intricate web of technology can often feel like an overwhelming task. From managing finances to maintaining a digital presence, the demands of technology can leave even the most seasoned entrepreneurs feeling lost. Finding a sense of "Tech Zen" is not an impossible feat, however.