
Digital Presence
Websites, SEO & Online Business Listings
We can help you improve how your customers find you online. The fundamental pieces of getting found online are:
Having your website optimized for relevance around your target keywords & topics (called onsite Search Engine Optimization, or SEO).
Establishing your website as a trustworthy resource for those keyword and topic searches (called offsite SEO).
Once visitors land there, you want your site to do an excellent job of leading them to take the next step of engagement. This might be viewing deeper content, or completing a contact form. Improving the way your site leads visitors through this process is called Conversion Rate Optimization, or CRO.
Aimed at making these improvements and helping your business be more visible online, our Digital Presence services can include the following:
Website Design & Development
Creating user-friendly websites that successfully represent your brand, designed for both mobile and desktop experiences.
Ensuring clear navigation and strong calls-to-action (CTAs) for conversions.
Including key engagement features like contact forms and email sign ups.
Search Engine Optimization (SEO)
Optimizing website structure, metadata, and content to help you rank higher in search.
Performing keyword and topic research so that your site can target relevant search terms & topics.
Building backlinks and improving local SEO with directory listings and citations.
Online Business Listings Management
Ensuring accurate and consistent business name, address, and phone number (NAP) information across directories, so that your site is seen as trustworthy.
Monitoring and updating business listings on Google Business Profile and other key platforms.
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We would love to find out what your marketing needs are and see if we can help!