When your site is well-organized, easy to navigate, has a consistent visual design and clear calls-to-action (CTAs), you help your visitors quickly get to know you and your offerings and then take action. Use this guide to audit your website’s usability, branding, and SEO to enhance user experience and increase conversions.

If you’re a small business owner thinking about wading into the social media space, there are a number of questions to ask yourself before you jump in. In this article I share the advice I give to solo entrepreneurs and small business owners who’ve asked me what I recommend.

As a small business owner, it is HARD to step away from the day-to-day of running a business:  delivering services to clients & responding to their needs, building demand with the right marketing strategies & tactics, and keeping on top of all of the administrative details. But we are big believers here at Rinehart Marketing in taking a yearly break to recharge, refocus, and dream up great things for your business. Read how we do it.

Boost your online presence with a blog! Learn how consistent, original content builds your digital footprint, establishes authority, and attracts the right audience. Plus, we offer advice on posting frequency and topic generation.

Small business owners venturing into digital marketing without a trusted advisor should be aware of digital marketing phishing scams, which come in various forms. At Rinehart Marketing, we’ve seen our clients encounter several, and it’s important to stay alert to these schemes. Here are a few common ones.